Active for freelance

CRAFTING DIGITAL
EXPERIENCES THAT
MATTER

I'm Jenny — Product Designer with 10+ years turning complex problems into beautiful, intuitive products.

Jenny Profile
10+ Years exp
450+

Clients Served

600+

Projects Done

10yr

Experience

UI Design UX Research Web Design Prototyping Brand Identity Wireframing UI Design UX Research Web Design Prototyping Brand Identity Wireframing
Inaya
Top Rated

on Dribbble & Behance

25+ Awards

Design Excellence

I Design Products People Love to Use

With over a decade in the industry, I specialize in crafting user-centered digital experiences that seamlessly blend aesthetics with functionality. My process is rooted in empathy — understanding your users deeply before ever opening a design tool.

From early-stage startups to Fortune 500 companies, I've helped brands transform their digital presence and drive real business outcomes through thoughtful design.

Figma Expert Design Systems User Research Prototyping Motion Design
Let's Talk

Services I Offer

Transforming ideas into exceptional digital experiences across all touchpoints.

UI Design

UI/UX Design

Creating intuitive interfaces and seamless user flows that convert visitors into loyal customers.

FigmaPrototyping
Landing Pages

Landing Pages

High-converting landing pages engineered to capture attention and maximize your ROI.

ConversionA/B Test

Landing Pages

High-converting landing pages engineered to capture attention and maximize your ROI.

ConversionA/B TestAnalytics
Design Systems

Design Systems

Scalable component libraries and design tokens that keep your product consistent at any scale.

ComponentsDocumentation

UX Research

In-depth user research and usability testing to ensure every design decision is backed by data.

InterviewsTestingAnalytics

My Skill Set

UI/UX Design96%
Web Design92%
Figma / Sketch98%
Design Systems88%
Prototyping94%
Brand Identity85%

Tools & Platforms

Figma Figma
Sketch Sketch
Adobe XD Adobe XD
Webflow Webflow
HTML/CSS HTML/CSS
Notion Notion
Zeplin Zeplin
InVision InVision

Work Experience

2020 – Present

Senior Product Designer

Self-Employed, NYC
Current

Leading end-to-end product design for global clients across fintech, health, and e-commerce. Specializing in complex UX strategy and design system architecture.

UX StrategyDesign SystemsLeadership
2016 – 2020

UI/UX Designer

Insightancer Studio

Owned product design for 3 SaaS products. Built a cross-functional design team from scratch, established design processes, and reduced time-to-ship by 40%.

SaaS ProductsTeam BuildingAgile
2015 – 2016

Junior Web Designer

KG Design Studio

Designed responsive websites and marketing assets for clients in retail, hospitality, and professional services. Delivered 40+ projects annually.

Web DesignBrandingMarketing

Why Choose Me?

User-First Approach

Every decision is informed by real user data and empathy-driven research.

Fast Delivery

Efficient workflows and clear communication ensure on-time, on-budget delivery.

Business Impact

Designs engineered for measurable results — conversion, retention, and growth.

Full Collaboration

Tight integration with dev, product, and stakeholder teams throughout the process.

0+

Projects

0+

Industries

0+

Awards

Selected Projects

FoodExpress
UI/UXMobile App

FoodExpress — Delivery App

Complete redesign increasing conversions by 68%

FinTech
Web Design

FinTech Dashboard

Analytics platform for 100k+ users

Bloom
BrandIdentity

Bloom Studio — Rebrand

Full brand identity system

Health
UI/UXLanding

HealthTrack — Onboarding

Onboarding flow with 85% completion

WebE-Commerce

Lush — E-Commerce Platform

Revenue up 120% post-launch

What Clients Say

Real feedback from real partnerships

5.0

Working with Jenny completely transformed our product. She didn't just design screens — she redesigned how our users think about the entire experience. The results were immediate and measurable.

HA
Henry Arthur CTO, TechScope
5.0

Exceptional talent and professionalism. Jenny delivered our e-commerce redesign 2 weeks ahead of schedule, and our conversion rate jumped 34% in the first month. She understands business, not just design.

JM
Jessica Morgan CEO, Bloom Studio
5.0

I've worked with many designers — Jenny is in a completely different league. Her attention to detail, strategic thinking, and ability to communicate design decisions to non-designers is remarkable.

RK
Raj Kumar Founder, HealthTrack

From My Blog

All Posts
Design Thinking
Mar 12, 2026 6 min read

The Hidden Psychology Behind Great UX Design Decisions

Read More
Tools
Feb 28, 2026 4 min read

Figma Variables vs Tokens Studio — A 2026 Deep Dive

Read More
Career
Feb 10, 2026 8 min read

From Junior to Senior Designer — Lessons From 10 Years

Read More

Have a Project
in Mind? Let's Talk

Drop me a message and I'll get back to you within 24 hours. Let's create something extraordinary together.

hello@jenny.design
New York City, USA
Design App Design Dashboard Wireframe User Research Prototyping Design App Design Dashboard Wireframe User Research Prototyping